50 Essential rules of great branding
presents 50 more rules.

Introducing the exciting follow up to our innovative branding how-to book: 50 More Essential Rules of Branding. Like the original, 50 More offers clients, business owners and students even more valuable insights featuring 30+ photos and graphic examples. You'll learn what matters in design, web strategies that work and timeless advice from top branding experts. All, delivered in a straight-forward, simple-to-follow form. Branding pros call 50 More"...even better than the original".

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Topics Covered In The Book

Just some of the many concepts covered in a refreshing, to-the-point style.

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Design


What are the rules followed by professional designers? Here are some simple strategies
pros use to improve thier messaging.

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Media


There are unlimited outlets to promote your brand. Find out shortcuts to focus your efforts and gain greater exposure.

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Digital Strategy


Digital is the hot right now. Find out how can you tailor your message, increase your impact and maximize your resources.

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Rules of Thumb


Branding isn't new. It's been practiced
successfully by companies for over 125 years.
Learn from the best.

 

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Print


The more digital branding gets, the more important the imapact and permanence
of paper becomes. Learn the rules.

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Copywriting


There is a single secret used by the World's
best branding and advertising writers.
Find out what it is.

Check Out Our Video Overview

A sneek peek at what 50 Rules and 50 More Rules are all about

What The Pros Are Saying

“Amazingly, 50 More Essential Rules of Great Branding is even better than the original. The last time that happened was Godfather II. Best of all, it's a fun, quick read."

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Jamie Turner

Author, Branding CEO, & CNN Business Contributor

“In this wonderfully simple book, Tad DeWree says it all—
with his unique brand of incisive brilliance.”

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Joey Green

Author of "Contrary to Popular Belief" and 50+ titles.

“Rule #51... Don’t launch your brand or marketing campaign before considering these elegant, simple and quietly brilliant contributions...”

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Ralph Yznaga

Exec. Creative Director and author of “Living Witness”

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Pricing

Available instantly by digital download or in traditional soft cover edition by mail.

Digital edition

$4.95
    Over 50+ easy-to-remember rules of branding
  • 38 Photos & illustrations
  • Tips from noted experts and industry pros
  • 125 pages
  • 10 Bonus rules

Soft cover edition

$24.95
    Over 50+ easy-to-remember rules of branding
  • 38 Photos & illustrations
  • Tips from noted experts and industry pros
  • 125 pages
  • 10 Bonus rules

About the Author

author

Tad DeWree


"The more your learn, the simpler things get."

50 Essential Rules and 50 More Essential Rules of Branding are the product of
Tad DeWree, an award-wining ad creative and principal of Essential Branding, a Dallas-based consulting firm, which provides corporate ID, brand building, and advertising for national brands, start-up ventures and owner-centric businesses.

In 1995, Tad founded Thinking Inc, an early adopter of HD TV production, digital asset management and progressive internet technologies. In its 15 years, the integrated branding firm help add over $1 Billion in value to its roster of national clients and private ventures.

Prior to consulting, Tad spent ten years in New York as an award-winning creative, producing work for American Airlines, Burger King, Canon, and other Fortune 100 companies. Mr. DeWree is a 1984 graduate of the College of Communication at The University of Texas at Austin and served on the College Advisory Board.

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